LISBON, Portugal — March 30, 2026
Executive Summary
Klarna has announced a new partnership with B-Parts, enabling flexible and interest-free payment options for customers purchasing automotive parts online. The integration introduces Klarna’s “Pay in 3” solution alongside additional features such as buyer protection, cashback, and promotional deals, allowing consumers to manage payments with greater flexibility and control.
The collaboration reflects a continued expansion of Klarna’s presence across European retail sectors, while reinforcing B-Parts’ focus on improving customer experience through enhanced checkout capabilities. The offering is now available to B-Parts customers, supporting transactions with no interest or hidden fees and providing a structured installment-based payment alternative at the point of purchase.
Announcement Overview
Klarna, a global digital bank and payments provider, has entered into a partnership with B-Parts, an online retailer specializing in used and original automotive components. The collaboration introduces Klarna’s flexible payment solutions to B-Parts’ checkout environment, enabling customers to complete purchases through installment-based options.
Through this integration, B-Parts customers can access Klarna’s “Pay in 3” feature, allowing purchases to be divided into three equal, interest-free payments. The partnership also incorporates Klarna’s broader payment ecosystem, including security features and promotional tools that support customer engagement during the purchasing process.
The announcement highlights the alignment between Klarna’s payment infrastructure and B-Parts’ e-commerce model, with both companies focusing on improving accessibility, convenience, and flexibility for consumers purchasing automotive parts online.
Key Announcement Details
Announcement Identification, Partnership Formation and Core Objective
- Announcement Type: Partnership News
- Announcement Date: March 30, 2026
- Dateline: Lisbon, Portugal
- Primary Entity: Klarna
- Partner Entity: B-Parts
- Partnership Formation: Klarna joining forces with B-Parts
- Primary Objective: Offer consumers greater flexibility, convenience, choice, and control at the point of payments
- Experience Enhancement: More personalised and flexible shopping experience
- Cost Structure: No interest and no hidden fees
Payment Integration and Functional Offering
- Payment Method Introduced: Klarna interest-free installment payments
- Named Feature: “Pay in 3”
- Installment Breakdown: Three equal payments
- Interest Policy: Interest-free payments
- Fee Policy: No hidden fees
Extended Klarna Features Included
- Buyer Protection Scheme: Secure shopping experience
- Cashback Feature: Cashback opportunities available
- Deals Functionality: Access to deals and promotions
Customer Experience and Value Proposition
- Financial Flexibility: Greater flexibility in managing payments
- Financial Control: Enhanced control over personal finances
- Convenience Factor: Improved convenience at checkout
- Choice Expansion: Additional payment options available
- Personalisation: More personalised shopping experience
- Checkout Experience: More seamless checkout process
Strategic Messaging from Klarna
Statement by Inês Fiúza Marques
- Position: Country Manager of Klarna in Portugal
- Market Observation: Increasing number of brands across different sectors adopting Klarna solutions
- Core Advantage Highlighted: Offering more payment options improves convenience and checkout experience
- Partnership Significance: Inclusion of B-Parts reflects broad adoption of Klarna solutions
- Local Growth Context: Continued local growth of Klarna operations
Strategic Messaging from B-Parts
Statement by Manuel Araújo Monteiro
- Position: Founder and Director of B-Parts
- Strategic Focus: Continuous improvement of customer shopping experience
- Customer Access Objective: Simplifying access to car parts
- Integration Outcome: Introduction of flexible payment option
- Customer Feedback: Payment solution well received by users
B-Parts Corporate Overview
- Company Type: Portuguese e-commerce company
- Founded: 2015
- Ownership: Part of Stellantis
- Business Focus: Sale of used and original (OEM) car parts
Operational Characteristics
- Geographic Scope: International operations
- Platform Nature: Online automotive parts marketplace
- Product Offering: Used parts and OEM components
Product Processing and Handling
- Photography: Parts are photographed
- Cataloguing: Parts are catalogued
- Guarantee: Parts sold with a guarantee
Customer Purchase Experience
- Availability Information: Provided for each product
- Delivery Details: Clearly stated
- Online Search Capability: Customers can search parts online
- Full Transparency: Complete product information available prior to purchase
Circular Economy and Sustainability Model
- Sustainability Strategy: Promotion of reuse of automotive components
- Economic Model: Circular economy participation
- Customer Value: More affordable alternative compared to new parts
- Environmental Benefit: Reduction in demand for new part manufacturing
Klarna Corporate Overview
- Company Type: Global digital bank and flexible payments provider
- Technology Framework: AI-powered payments and commerce network
Scale Metrics
- Global Active Users: Over 118 million
- Daily Transactions: Approximately 3.4 million
Payment Channel Coverage
- Online Payments: Supported
- In-Store Payments: Supported
- Apple Pay Integration: Supported
- Google Pay Integration: Supported
Merchant Ecosystem
- Retail Partner Base: More than one million retailers
Named Retail Partners
- Retailers: Uber, H&M, Saks, Sephora, Macy’s
- Additional Retailers: Ikea, Expedia Group, Nike, Airbnb
Corporate Mission and Strategic Positioning
- Mission Statement: To be available everywhere for everything
- Consumer Objective: Empower people to pay smarter
Public Listing and Market Status
- Stock Exchange: New York Stock Exchange
- Ticker Symbol: NYSE: KLAR
Forward-Looking Statements Definition and Scope
- Statement Type: Forward-looking statements under applicable securities laws
- Nature: Statements regarding expectations or beliefs concerning future events
Areas Covered by Forward-Looking Statements
- Future Financial Performance
- Share Structure and Processes
- Business Strategy
- Growth Objectives
- Market Opportunities
- Operational Plans
- Outcome of Legal Cases
Forward-Looking Statement Identification Language
- Key Terms Used: believe, expect, anticipate, intend, plan, will, may, could, estimate
Risk Factors and Uncertainties
- Consumer and Merchant Relationships: Ability to retain and grow
- Competition: Competitive pressures and technological developments
- Regulatory Environment: Compliance and licensing requirements
- Funding Arrangements: Ability to achieve expected benefits
- Credit Risk: Credit risk management and funding availability
- Economic Conditions: Market volatility and general economic conditions
- Expansion Capability: Ability to expand into new markets and products
Forward-Looking Statement Disclaimer
- Information Basis: Based on currently available information
- Temporal Scope: Reflects views as of the release date
- Update Obligation: No obligation to update except as required by law
- Investor Advisory: Investors should not place undue reliance
- Additional Disclosure: Reference to SEC filings for comprehensive risk discussion
Flexible Payment Integration at Checkout
Introduction of Interest-Free Installments
The partnership enables B-Parts customers to utilize Klarna’s installment-based payment solution, allowing purchases to be split into three equal payments. This feature operates without interest charges or hidden fees, offering customers an alternative to full upfront payment at the time of purchase.
Enhanced Financial Control for Consumers
Through Klarna’s payment structure, customers gain the ability to manage their spending more effectively by distributing costs over time. This approach aligns with Klarna’s broader offering of flexible financial tools designed to support consumer purchasing decisions.
Checkout Experience Enhancement
The integration of Klarna into the B-Parts platform introduces additional payment options at checkout, contributing to a more customizable and streamlined purchasing experience. Customers are presented with multiple payment methods, allowing them to select the option that best fits their financial preferences.
Customer Experience and Platform Features
Secure Transaction Environment
Klarna provides a buyer protection scheme, ensuring that customers are safeguarded during transactions. This feature supports confidence in online purchases, particularly in categories such as automotive parts, where product specifications and delivery expectations are critical.
Additional Value-Added Features
The Klarna integration also introduces:
- Cashback opportunities for eligible purchases
- Promotional deals available through Klarna’s ecosystem
- Enhanced transaction tracking and payment management tools
These features are designed to complement the installment payment option, creating a more comprehensive and user-focused checkout experience.
Strategic Alignment Between Klarna and B-Parts
Expansion of Payment Flexibility Across Sectors
According to Klarna, the partnership reflects an ongoing expansion into diverse retail sectors, including automotive e-commerce. The integration demonstrates how flexible payment solutions can be applied beyond traditional retail categories.
Adoption of Multi-Option Payment Models
The collaboration underscores the growing adoption of multiple payment options within digital commerce environments. By offering flexible payment methods, companies aim to improve conversion rates and customer satisfaction during the purchasing process.
Support for Consumer Choice and Convenience
The partnership focuses on delivering:
- Greater flexibility at checkout
- Improved convenience for customers
- Expanded choice in payment methods
These elements contribute to a broader trend in digital commerce, where payment experience plays a central role in customer engagement.
Leadership Commentary
Klarna Perspective
Inês Fiúza Marques, Country Manager of Klarna in Portugal, stated:
“We continue to grow locally, with an increasing number of brands across different sectors recognising the enormous advantage of offering their customers more payment options, those that make for a more convenient and seamless checkout experience. It’s fantastic to have B-Parts on board, and it shows just how broadly our solutions are being embraced.”
B-Parts Perspective
Manuel Araújo Monteiro, Founder and Director of B-Parts, added:
“We are constantly looking to improve the shopping experience for our customers, offering solutions that make access to car parts simpler and more convenient. The integration of Klarna has added a flexible payment option that has been very well received by our users.”
Operational Impact on B-Parts Platform
Integration Within Existing E-Commerce Infrastructure
The Klarna solution has been incorporated into the existing B-Parts online platform, allowing customers to select installment payments during checkout without altering the underlying purchasing workflow.
Improved Accessibility to Automotive Components
By offering installment payments, B-Parts enables customers to access automotive parts with reduced immediate financial burden. This is particularly relevant in the automotive sector, where parts purchases may represent significant one-time expenses.
Customer Reception and Adoption
According to B-Parts leadership, the introduction of Klarna’s payment options has been positively received by users, indicating demand for flexible payment solutions within the platform’s customer base.
Klarna’s Payment Ecosystem and Infrastructure
Global User Base and Transaction Scale
Klarna operates with:
- Over 118 million global active users
- Approximately 3.4 million transactions per day
These figures reflect the scale of Klarna’s payment network and its integration across multiple retail sectors.
Multi-Channel Payment Capabilities
Consumers can use Klarna:
- Online
- In-store
- Through Apple Pay and Google Pay
This multi-channel capability allows Klarna to support transactions across various purchasing environments.
Retail Network and Partnerships
More than one million retailers utilize Klarna’s solutions, including:
- Uber
- H&M
- Saks
- Sephora
- Macy’s
- Ikea
- Expedia Group
- Nike
- Airbnb
These partnerships illustrate Klarna’s presence across global commerce platforms.
B-Parts Business Model and Market Position
Specialization in Automotive Components
B-Parts focuses on the sale of:
- Used car parts
- Original equipment manufacturer (OEM) components
The company operates within the automotive aftermarket sector, providing an online platform for sourcing parts.
International Operations
B-Parts operates across multiple markets, offering customers access to automotive components through an international e-commerce model.
Product Transparency and Availability
Parts listed on the platform are:
- Photographed
- Catalogued
- Sold with a guarantee
Customers can review detailed product information, availability, and delivery options prior to purchase.
Sustainability and Circular Economy Focus
Promotion of Component Reuse
B-Parts promotes the reuse of automotive components as part of a circular economy model, supporting sustainability within the automotive industry.
Alternative to New Parts
By offering used and original parts, B-Parts provides:
- More affordable alternatives
- Reduced environmental impact compared to new manufacturing
This approach aligns with broader industry efforts to extend the lifecycle of automotive components.
Corporate Structure and Ownership
B-Parts is currently part of the Stellantis group, a multinational automotive manufacturer. This affiliation supports the company’s operational capabilities and integration within the automotive ecosystem.
Forward-Looking Statements
Definition and Scope
This press release contains forward-looking statements within the meaning of applicable securities laws. These statements are not historical facts and instead represent expectations, plans, or beliefs regarding future events.
Forward-looking statements include references to:
- Future financial performance
- Business strategy and growth objectives
- Market opportunities and operational plans
- Potential outcomes of legal proceedings
Identification of Forward-Looking Language
Words and expressions such as:
- “believe”
- “expect”
- “anticipate”
- “intend”
- “plan”
- “will”
- “may”
- “could”
- “estimate”
are used to identify forward-looking statements.
Risk Factors and Uncertainties
These statements are subject to risks and uncertainties that could cause actual results to differ materially, including:
- Ability to retain and grow consumer and merchant relationships
- Competition and technological developments
- Regulatory compliance and licensing requirements
- Achievement of expected benefits from funding arrangements
- Credit risk management and funding availability
- General economic conditions and market volatility
- Expansion into new markets and products
Limitations and Reliance
Forward-looking statements:
- Reflect views as of the release date
- Are based on currently available information
- Are not guaranteed outcomes
Investors are advised not to place undue reliance on these statements and to review relevant filings with the Securities and Exchange Commission for additional risk disclosures.
Update Policy
Klarna undertakes no obligation to update forward-looking statements, except as required by law.
About B-Parts
B-Parts is a Portuguese e-commerce company founded in 2015, specializing in the sale of used automotive parts and original equipment manufacturer (OEM) components. The company is part of the Stellantis group and operates internationally through its digital platform.
Core Operations and Offering
- Sale of used and OEM automotive parts
- International e-commerce platform for vehicle components
- Online purchasing with full product transparency
All parts are:
- Photographed
- Catalogued
- Sold with a guarantee
Customers can access availability, specifications, and delivery information directly through the platform.
Circular Economy Focus
B-Parts promotes the reuse of automotive components as part of a circular economy model, offering:
- More affordable alternatives to new parts
- Reduced environmental impact through reuse
About Klarna
Klarna is a global digital bank and flexible payments provider, supporting payments across online, in-store, Apple Pay, and Google Pay environments.
Scale and Network
- 118+ million global active users
- 3.4 million transactions per day
- Over one million retail partners
Platform and Capabilities
Klarna operates an AI-powered payments and commerce network designed to:
- Enable flexible payment options
- Support seamless checkout experiences
- Drive customer engagement and retention
Retail Partnerships
Klarna’s solutions are used by major brands including:
- Uber, H&M, Saks, Sephora, Macy’s
- Ikea, Expedia Group, Nike, Airbnb
Corporate Positioning
Klarna’s mission is to be available everywhere for everything, enabling consumers to pay smarter.
Public Listing
Klarna is listed on the NYSE: KLAR.
Media Contact
For additional information, visit klarna.com.
Source Attribution
Source: Company announcement
